Business Success Stories


Devon Fiddler

Devon Fiddler's first job out of university involved working with First Nations entrepreneurs who had no previous business experience. It was here that she became passionate about the ability to make change through business and decided she too needed to start a company.

Twenty One Toys

Ilana Ben-Ari

I strongly believe in the power of play and design to create positive social change. I started Twenty One Toys because I felt our education system needed a reboot.


Alison Anderson

Alison Anderson's story of entrepreneurship began the way most stories of entrepreneurship do — with a problem. While she was working in economic development, she met a client who wanted to sell their business but wasn't sure how to go about it.

Birch Wellness Centre

Louise Blanchard 

Sometimes the best ideas seem obvious in hindsight. That's what happened when Louise Blanchard decided to take her skills as a Canadian Certified Counsellor and create a holistic practice with other professionals focusing on psychological, emotional and physical health care.

Leaside Group

Dora Finlay

When Dora Finlay was living in Nunavut in 2001, she started to think about coming back to St. John’s. Her plan involved buying 2-unit houses to generate an income. A few years later when she was back in St. John’s working, a 7-unit building in downtown St. John’s came up for sale and she bought it.

Twisted Goods

Angelica Fehr

I had the great opportunity to work for the Founder of Twisted Goods, for several years before being offered the chance to purchase the company.

Stonz Wear Incorporated

Lisa Will

I tried to get involved in too many details which led to many sleepless nights. As an entrepreneur, it is important to know when to let go!

Reflective Marketing

Krystal Hobbs

At the age of 23, Krystal Hobbs saw an opportunity to start something from nothing, so she decided to use her skills in social media to start Reflective Marketing, a digital marketing agency in St. John's, Newfoundland and Labrador.

Executive Airways Grooming Services

Barbara McLean-Stollery

Clear skies are even better when your plane was cleaned the way it should be by Barbara McLean-Stollery and her team at Executive Airways Grooming Services.

Turning Points

Jeannette Brigit

"This is my friend Jeannette - she marries and buries people" is how Jeannette Brigit has been introduced. Her business specializes in crafting and delivering custom ceremonies to honour and celebrate the turning points in a person's life.

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