Market Readiness Subsidy Program

Department of Tourism, Culture, Industry and Innovation, Government of Newfoundland and Labrador • Applies only to: Newfoundland and Labrador

You can apply for a maximum of 25% coverage of travel and program costs (up to $2,500) for managers or employees from your tourism business to attend:

  • Programs offered by the Gros Morne Institute for Sustainable Tourism
  • Best Practice Missions, primarily offered by Tourism Atlantic
  • Other best practice programs meeting the criteria outlined

You can only be funded for one event per year. The maximum government contribution (provincial and federal combined) cannot exceed 75% of the costs.

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