Crafts of Character Branding Program

Department of Tourism, Culture, Industry and Innovation, Government of Newfoundland and Labrador • Applies only to: Newfoundland and Labrador

Promote your high-quality, distinctive Newfoundland and Labrador craft, gift and apparel products through this program.

As a craft, gift and apparel producer you could benefit by:

  • Using the Crafts of Character logo on your hang tags and labels
  • Putting your producer profile on the Crafts of Character website.

As a retailer or gallery owner, you could benefit by:

  • Using the Crafts of Character decal on your windows and information cards
  • Putting your retailer or gallery listing on the Crafts of Character website.

In order to be eligible for this program, products must fit the department's Definitions of Craft, Gift or Apparel, per their website.

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