Home/ Managing/ Marketing and sales Promoting and advertising your business
Promoting your business is an ongoing activity that involves everything from word of mouth, to trade shows, to paid advertisements in the media. Once you have developed your marketing plan and are ready to choose your promotional techniques, the resources below may be helpful.
General resources Industry-specific resources
Only Applies to : Learn how to attract customers to your tourism business through Internet and social media marketing.
New Brunswick Newfoundland and Labrador Nova Scotia Prince Edward Island Irving Shipbuilding Inc. online supplier registry Register your business as a potential supplier of goods and services for the shipbuilding industry. Atlantic Shipbuilding Action Plan
Only Applies to : Find out how to become a supplier to the shipbuilding industry in the Atlantic provinces. Being a supplier includes building and repairing ships.
New Brunswick Newfoundland and Labrador Nova Scotia Prince Edward Island Crafts of Character Branding Program
Only Applies to : Promote your high-quality, distinctive Newfoundland and Labrador craft, gift and apparel products through this provincial branding program.
Newfoundland and Labrador Experience Nova Scotia: A Toolkit
Only Applies to : Learn how to identify tourism opportunities in your region and how to develop and market your new business.
Nova Scotia Canadian Signature Experiences If your Canadian tourism business provides a unique experience for travellers, you could get a chance to market your product for free to key countries. Ontario Tourism Marketing Partnership Corporation
Only Applies to : Find out how to market your product or service under the Ontario brand and how to reach key tourism markets.
Ontario Interactive Digital Media Fund
Only Applies to : You may be eligible for funding to help you cover some the costs of commercializing your interactive digital media content.
Ontario Tourism Industry Partners Program
Only Applies to : You could get financing to help your business consortium market an Ontario tourist destination to tourists outside Ontario or Canada.
Ontario Translation Assistance Program — Alianco
Only Applies to : Obtain up to $4,000 in financial assistance for the translation of your promotional materials, if your business is located in Atlantic Canada.
New Brunswick Newfoundland and Labrador Nova Scotia Prince Edward Island Virage numérique des détaillants québécois
Only Applies to : Are you looking to create a transactional web site for your business? If so, you could get coaching to implement a digital strategy.