Can implementing standards benefit my business?

January 9, 2017 - Tags: Regulations

Adhering to international or national standards may have many benefits for your small business including being able to compete against larger companies who may already have standards in place.  

What is a standard?

The International Organization for Standardization (ISO) defines it as "a document that provides requirements, specifications, guidelines or characteristics that can be used consistently to ensure that materials, products, processes and services are fit for their purpose."

Standards can be applied to products but they can also include many of your processes. Want to improve your environmental footprint? You may want to explore standard CAN/CSA ISO 14001. Interested in having your business become more socially responsible or how about certifying your business' quality management systems? Want to make your clients feel more secure about the information they are sharing with your business?  How about ensuring the health and safety of your employees? There are standards for these things and so much more. Decide what objective your business is trying to achieve and then search to see which standards would be able to help you reach your goals.

Could your small business benefit from conforming to your industries' standards?  

Your business' participation is voluntary (unless the standard is mandated by the government), but it may be an excellent marketing tool to be able to assure your clients that your products and processes meet a certain level of quality established in a particular standard.

Other benefits of implementing standards may include:

  • Increased sales — some suppliers or businesses only want goods and services which conform to specific standards (especially if you are bidding on government contracts)
  • Improved processes — may help you improve customer satisfaction, training, operations
  • Reduced costs — by improving efficiency and productivity in different areas of your business
  • Reduced risks — by improving the quality and safety of your products and processes
  • Increased participation in international markets — many international agreements require that products, services and processes be certified

Establishing a standard within your business can seem like a daunting idea, but a step by step analysis of your processes may lead you to find efficiencies, make training easier as staff will follow established procedures and reassure customers of the consistency and quality of your products and services. It may also help when exporting goods as some countries require that imported goods meet international established standards.

Give your business a leg up by reassuring clients and staff that your products, services and processes measure up to the highest standards! Visit our Standards page to learn more about Canadian and international standards and where to search for the one or ones that are right for your business.


Posted by on January 17, 2017
Hello Nikhil,

Thank you for contacting Canada Business. We are always happy to help you with questions about starting or growing your business in Canada.

You may want to consider adding your company profile to Canadian Company Capabilities (CCC). This database can help you find and connect with companies across Canada. It includes hundreds of specialized manufacturing, service, and product-specific business directories that you can search to find potential business partners and increase the visibility of your own business on the Web. Registration in the CCC database is free of charge. Before you can register your company, you need an Industry Canada account with a username and password.

If you are looking to get IT network business and build your customer base via contacts, social networking is an important tool. The "Networking and chambers of commerce" section of our Business support organizations page is a great place to start. There are a number of business opportunities and specific networking forums where you can make the right connections.

Our blog, "Get a leg up by finding your niche" offers a variety of ways to help you reach market segments you want to target. Our page, "Developing a marketing plan" includes ways to spread the word about your business in the section, Group your activities — "How will I reach my customers?".

If you have further questions about starting or growing your business in Canada, please contact us. Thank you.
Posted by on January 16, 2017
Bonjour Makrem,

Nous vous remercions d'avoir communiqué avec Entreprises Canada. Nous sommes toujours heureux de répondre à vos questions sur le démarrage d'une petite entreprise au Canada ou sur l'expansion d'une entreprise existante.

Vous pouvez utiliser notre recherche de permis et de licences pour prenez connaissance de vos obligations en tant qu'entrepreneur. Veuillez entrer votre secteur d'activité — p. ex. « Réparation et entretien de machines et de matériel (d'usage commercial et industriel) (sauf les véhicules automobiles et le matériel électronique ») — ainsi que l'emplacement de votre entreprise (Laval, Québec) pour trouver quels permis s'appliquent au démarrage, à l'exploitation ou à l'expansion de votre entreprise.

Pour faciliter votre cheminement pendant le stade de démarrage de votre entreprise, nous vous suggérons de consulter notre « Liste de contrôle pour le démarrage d'une entreprise ».

Pour obtenir d'autres renseignements sur le démarrage ou l'expansion d'une entreprise au Canada, veuillez communiquer avec nous.

Merci et bonne chance.
Posted by Nikhil on January 16, 2017
I want to know how to get IT network business? How can I get company contacts?
Posted by Makrem on January 14, 2017
Bonjour. Je veut créé une entreprise de reparation electronique et maintenance industrielle et instrumentation ma question est ce que il y a des exigence licence ou permit pour exercer mon job. Je suis au laval quebec merci
Posted by on January 10, 2017
Hello Fouad,

Thank you for contacting Canada Business. We are always happy to help you with questions about starting or growing your business in Canada.

You will find information on immigrating to or investing in Canada to start a business here.

If you are interested in finding potential Canadian business partners, you can search the Canadian Company Capabilities (CCC) database, which includes hundreds of specialized manufacturing, service, and product-specific business directories.

The Canada’s International Gateway website has information and services for entrepreneurs who are looking to make Canada their next investment destination. You can find suppliers, importers and more.

If you have further questions about starting or growing your business in Canada, please contact us. Thank you.
Posted by Fouad on January 10, 2017
Hello dears ... Just we would like to have a Business in Canada and we are very serious on this issue (...).
Please advise.
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