Market Readiness Subsidy Program
You can apply for a maximum of 25% coverage of travel and program costs (up to $2,500) for managers or employees from your tourism business to attend:
- Programs offered by the Gros Morne Institute for Sustainable Tourism
- Best Practice Missions, primarily offered by Tourism Atlantic
- The Bonavista Institute for Cultural Tourism
- Other best practice programs meeting the criteria outlined
You can only be funded for one event per year. The maximum government contribution (provincial and federal combined) cannot exceed 75% of the costs.